After facing much criticism, Selena Gomez confronted the backlash. She acknowledged her ignorance and expressed regret for any unintended offense. In response to one comment, she admitted, "I did not know. So apparently I am that stupid. I’m sorry."
This incident highlights the growing influence of the BDS movement. It advocates for divestment from or boycotts of Israeli products and institutions. This is amid the ongoing Israeli-Palestinian conflict.
Israel started military operations after October 7. They resulted in the loss of thousands of Palestinian lives. After this, some criticized Gomez for what they saw as a lack of solidarity with the cause. The brand received much backlash. People criticized it for suggesting that a single post would not matter. But, the singer has a makeup brand called Rare Beauty. It took to Instagram to address the situation.
Rare Beauty's official Instagram account issued a statement. It shed light on what they called a "humanitarian crisis in Gaza." They vowed to help. They also revealed the donations the brand had made to global humanitarian groups. These include the International Red Cross/Red Crescent Societies. They also include Magen David Adom and the Palestinian Red Crescent Society.